Ownership profile
Who owns Odwalla?
Odwalla is a relaunched juice and smoothie brand owned by Full Sail IP Partners, a private firm backed by private equity giant Warburg Pincus, which acquired the brand from Coca-Cola in September 2021 after Coca-Cola discontinued it in 2020; products are now manufactured by Mexico's Grupo Jumex and distributed in the US by Vilore Foods.
Ownership profile
Odwalla
Full Sail IP Partners, LLC
Evidence (9)
Odwalla was founded in Santa Cruz, California in 1980 and was acquired by The Coca-Cola Company in 2001 for $181 million, becoming a wholly owned subsidiary folded into the Minute Maid division.
https://en.wikipedia.org/wiki/OdwallaFull Sail IP Partners acquired the Odwalla brand from The Coca-Cola Company in September 2021; financial terms were not disclosed.
https://www.prnewswire.com/news-releases/full-sail-ip-partners-buys-odwalla-301376525.htmlWarburg Pincus's own website confirms that Full Sail IP Partners acquired the Odwalla brand from Coca-Cola.
https://warburgpincus.com/2021/09/14/full-sail-ip-partners-buys-odwalla/Full Sail IP Partners is backed by Warburg Pincus, a leading global private equity firm, and powered by LMCA, a brand extension licensing specialist — the two formed Full Sail as a joint venture in April 2021.
https://www.prnewswire.com/news-releases/warburg-pincus-and-lmca-join-forces-for-brand-acquisition-joint-venture---full-sail-ip-partners-301276111.htmlCoca-Cola discontinued the Odwalla brand in August 2020, citing 'a rapidly shifting marketplace.'
https://www.cnn.com/2020/07/01/business/odwalla-juice-coca-colaCoca-Cola's 2001 acquisition of Odwalla was confirmed in an SEC Form SC TO-T filing, with The Coca-Cola Company agreeing to acquire all outstanding shares at $15.25 per share in an all-cash tender offer totalling approximately $181 million.
https://www.sec.gov/Archives/edgar/data/0000892058/000095014401508414/g72456ex99-a9.txtIn January 2025, Mexican beverage company Grupo Jumex began a partnership with Full Sail IP Partners to relaunch the Odwalla brand in the US, with products distributed by Vilore Foods.
https://en.wikipedia.org/wiki/OdwallaFull Sail IP Partners is described across multiple sources as a 'Warburg Pincus-backed brand acquisition vehicle.'
https://www.privsource.com/acquisitions/deal/full-sail-ip-partners-acquires-odwalla-brand-from-the-coca-cola-company-VnSobOIt was not definitively established whether Grupo Jumex purchased the Odwalla brand outright from Full Sail or is acting purely as a co-manufacturer/licensor; sources describe Odwalla as 'backed by Grupo Jumex' but do not confirm a brand transfer.
https://www.foodprocessing.com/product-development/beverage-products/news/55260349/odwalla-juices-smoothies-return-five-years-after-being-discontinuedWhat's uncertain
- The precise equity split between Warburg Pincus and LMCA within the Full Sail IP Partners joint venture has not been publicly disclosed; Warburg Pincus is consistently cited as the financial backer.
- It is unclear as of mid-2025 whether Full Sail IP Partners still holds the Odwalla brand IP or whether it has been transferred to or co-owned by Grupo Jumex following the 2025 relaunch partnership.
- No privacy policy or terms-of-service data controller analysis was possible because Odwalla does not currently operate a standalone consumer e-commerce site.
- Financial terms of both the Coca-Cola-to-Full Sail sale (2021) and any Grupo Jumex arrangement (2025) were not publicly disclosed.
- Warburg Pincus's portfolio page confirms the 2021 acquisition but has not been updated to reflect any 2025 brand transfer; staleness risk on current ownership status.